by Johnny Da Silva | Jul 22, 2013 | Online Marketing
If you are a business owner, should you focus on finding a small niche market that you can dominate or should you focus on building up your brand online? Both methods are parts of brand building, but it all depends on the cost and size involved on how far you would...
by Johnny Da Silva | Jul 17, 2013 | Online Marketing
There is so much more to online marketing than getting a top organic ranking on Google or any other search engine. Driving targeted traffic to your website is only the first part of making sure your website is successful. With internet marketing, making your website...
by Madeleine Da Silva | Jul 16, 2013 | Blogging, Online Marketing
Writing content for your online marketing campaign, search engine optimization articles, social media updates, and website is completely different than writing for traditional print. The content on your website should be to the point, brief, have shorter sentences for...
by Johnny Da Silva | Jul 15, 2013 | Online Marketing
Do you know and understand bounce rate? These are the people who visit only a single page on your website and then they leave. When analyzing your website analytics, if you have a high bounce rate, it means your website or blog is not doing a good job of getting the...
by Johnny Da Silva | Jul 11, 2013 | Online Marketing
If you have a newsletter registration strategy on your website, blog or another online property, is it successful? Email marketing with a newsletter is one of the best online marketing strategies you can use to engage with your target audience. With a couple of...
by Johnny Da Silva | Jun 19, 2013 | Online Marketing
Using video in your online marketing campaign and website can increase the chances of your website visitors to stay on your website for longer because they will be interested to see more. Using interesting and catchy videos in your marketing strategy is a great way to...