Social media marketing is not a nice to have anymore

Social media marketing is not a nice to have anymore

With the ever increase of blogging platforms, social networks, and other related Web 2.0 channels, traditional digital marketing is not the only source for targeted traffic anymore. A top story on a well known social media channel can drive much more traffic to your...
Use video optimization to generate traffic

Use video optimization to generate traffic

If you use video optimization in your search engine optimization (SEO) and social media marketing campaign, you can generate quite a lot of traffic to your website and at the same time increase your organic rankings on Google. The key with video optimization is to...
How many social media channels should I target?

How many social media channels should I target?

This is a tough question. Social media marketing channels like LinkedIn, Twitter, Facebook, Google+, and Pinterest to name but a few have exploded in popularity over the last couple of years. There are thousands of social media channels available that you can use to...
How social media helps your marketing efforts

How social media helps your marketing efforts

Social media marketing is a medium that is here to stay. It’s has been proven countless times that it’s not a simple buzz phrase anymore, but a reality and can add huge value to your marketing efforts. To get the best results from this medium, use it...