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How to use social media marketing to grow sales
Learning how to use social media marketing to grow sales will increase your profit margin. Social media websites are all the rage these days and if you are not a part of this new trend, then you are behind the times. Social media takes the internet and enables you...
LinkedIn new profile update
Very recently LinkedIn chanced the design on profile pages and I must admit, it looks great. It looks professional and has a more 2012 look to it. Here's what I liked about the new profile page design on LinkedIn. The UI/UX design layout of the new profiles easy and...
Social media marketing objectives
In today's digital lifestyle where we are always connected, did you know that most of your customers are using the social web to connect with friends, family, and finding the latest relevant news? Social media is in such high use today that I believe that every...
The honest truth about social media
Social media really went main stream a couple of years ago even though it's still a new medium to many. According to Google Trends, social media marketing began showing a huge interest in 2006 and doesn't look like it will be slowing down any time soon. But as you...
Mobile phones are changing Social Media
Social Media Marketing (SMM) is almost the same as like having a conversation with your friends at a coffee shop. It is also like getting that unexpected phone call from an old friend and just talking to each other. It is conversational and laid back. There are...
What does social media engagement actually mean?
On the social web you will find quite a lot of discussion going on regarding "social media engagement". How should engagement be defined? Many people jumping on the social media bandwagon defines "engagement" as a consumer sharing a link, clicking "like" or re...
Don’t rely only on Facebook with your social media strategy
If you want to build and grow your business online, it's very important to establish and maintain your digital footprint. Did you know that the social web is most likely the best way to place your brand in front of people so they can see exactly what you do and how...
Building your internet marketing resume to get a job in Web 2.0
For many people exploring the online universe, the social web is merely an informative and engagement part of their day, but to others, it screams "marketing opportunity!". In truth you see: blog posts, Facebook Likes, Tweets, updates, etc. translating directly into...
Social media and customer service
Everyday you will find more companies that are starting to use social media for more than just internet marketing. In fact, you can use the social web for a number of different reasons such as marketing, sales, market research, and customer service. Find below three...
Online Reputation Management: How to suppress negative reviews on search engines
Online reputation management is something no business can survive without. Good and bad things get posted on social network sites every day. Some get read and some disappear. Some get reposted and blown completely out of proportion, especially if they are negative!...
Is Pinterest part of your Social Media Marketing strategy?
Pinterest has quickly become a social media site to be reckoned with on the internet today. Since it is now considered one of the largest social media sites out there, companies should begin thinking about how this website can benefit their company. Pinterest...
Social media marketing do’s and don’ts
Every business today needs to have a good social media marketing strategy – there’s no question about it. However, companies need to figure out how to best approach this type of marketing, making sure that they enjoy results with their marketing techniques. Of course,...
Using your website for lead generation with internet marketing
With internet marketing, your website should be built and designed with a purpose. It should be built with the aim of delivering results for your business. In business terms: your website should be a lead generating selling machine that helps you reach your business...
Social media is all about communication
Did you know that social media is really like having a casual conversation with your neighbors. It's also like getting that unexpected Skype message or phone call from a friend that just wants to find out whats going on. It's a communication medium that you can use to...
How Online Marketing Drives Offline Success
You can have hundreds of websites on the internet, but if nobody knows about you, you are invisible. A well-planned, creative online marketing campaign can put you out there for the world to see and instantly increase your sales. Unlike traditional marketing...
How To Measure Your Company’s Social Media Marketing Campaign
It is a well-known fact in the business circles of the modern world that a well devised social media marketing campaign is vital for target audience engagement and cultivation. As a result of this well established belief, there are countless businesses and...
Why Every Business Needs Online Reputation Management
What is the best form of advertisement for a product or service? If you said word of mouth you obviously understand the importance of providing both great service and fantastic products. There was a time when word of mouth was limited to a particular neighborhood or...
Internet marketing strategy questions
Did you know that marketing online is a science and it's so much more than just technology. Internet marketing is all about the why and not the how. This method of marketing basically follows the same mechanics of traditional marketing, but at a much shorter time. The...