This blog is only a small part of my business where I would publish some articles about related topics to Digital marketing. For more information and interaction please visit the following links below:
Enhancing your online PR strategy with social media
Twitter, Facebook, Google+, YouTube, and LinkedIn are all great channels. Simply having profiles on these channels doesn't mean you will be successful with your social media marketing campaign without the basics of Online PR in place. These channels are all good and...
Has your small website SEO stopped working?
Over the last couple of years, SEO has changed tremendously and SEO has stopped working for many small businesses. The rules have changed immensely and once you had many targeted visitors that was driving a healthy stream of leads and sales to your business, now the...
Branding your business online
The online world is booming and many people are turning to the web for business, whether it's large or small companies. The online world is changing at the speed of light and new technologies are being developed every day. Due to the ongoing shift in the online...
The dangers of black hat SEO
With all the talk lately online regarding the latest updates by Google called Panda and Penguin, you surely must have heard the phrase "white hat SEO" and "black hat SEO" before. These terms are two different digital marketing methods on performing search engine...
Social media marketing is not a nice to have anymore
With the ever increase of blogging platforms, social networks, and other related Web 2.0 channels, traditional digital marketing is not the only source for targeted traffic anymore. A top story on a well known social media channel can drive much more traffic to your...
Why business blog marketing is a must
Blog marketing is part of the social media marketing umbrella which is another form of digital marketing. Business blogging is very different than personal blogging. With business blogging you need a key strategy and purpose in mind to get optimal results. If you...
How to run a great online marketing promotion
It's a fact that people are willing to part with their contact information if you are offering an online promotion where they know they will be getting something of great value in return. If you are planning on starting an online promotion or you are currently running...
Understand your target audience to convert them
Do you have a website that doesn't convert visitors into leads or sales? An excellent website does this. If you have a website that is not converting or is just online for the sake of having a website, what is the point of having one at all? It's getting more...
Focus on intent when doing keyword research
It's a fact that when people are really searching for something on Google and the other search engines, they are not using only one single keyword phrase, but often use a multiple array of keywords describing what they are looking for. Keyword research is all based on...
Reasons you should build an awesome website
To have a website in this day and age is not a nice to have anymore, but a must have if you want to succeed online or your niche is competitive. It's a fact that newspaper advertising, yellow pages and magazine marketing is a thing of the past. To have a top notch...
Use Google Webmaster tools with your SEO strategy
If you are interested in improving your organic SEO rankings on Google, using Google Webmaster tools is a must. This tool can provide you with valuable information regarding the health of your website on the search engines. It also provides you with information...
To succeed with internet marketing – think like your customers
Marketing is not rocket science. Really it's not. To succeed in the internet marketing space, focus on the little things and think like your customers. To make sure your website generates the most sales and leads, give your visitors exactly what they are looking for?...
Make your business the expert in your niche with online credibility
If you are busy with an internet marketing strategy to drive targeted visitors to your website to generate leads, it's important to establish your business as the expert in your niche with online credibility. To become the knowledgeable leaders in your industry will...
SEO Blogging: Link to core pages on your website
Linking to relevant core pages on your website from your blog is a trusted SEO blogging technique that can add major value to your business and overall search engine optimization strategy. When you link to pages on your website with anchor text describing the page, it...
Optimizing meta titles and meta descriptions for SEO
When someone searches for anything relevant to your services or products on the search engines and your website is on page #1 with other results, does this mean your search engine optimization strategy is working? Nope, it doesn't. How do you know for sure that the...
Local SEO: Focus on using your address on your website
Local SEO - search engine optimization is not a nice to have anymore, but a must have if you have a website and you want to use it as a business tool to help you reach your goals. With more people starting to use their mobile devices (phones, tablets) to browse and...
Social media is all about connecting to your target audience
It's 2014 and social media is not a trend anymore, but a reality even though it's still making the buzz online. Over the last couple of years, many businesses started using social media marketing as a solid component in their overall marketing strategy. Any business...
How to research the best keywords for SEO
Researching and choosing the best targeted keywords that you can use to generate organic search engine traffic to your website and blog is not just a physical process you have to go through, it's also an art form. With keyword research you not only have to go through...