Your website is your business image to the online world and so it shouldn’t shock any visitors you receive. It’s the truth that your website should focus on grabbing the attention of your visitors, but once they arrive, they should be able to immediately identify and understand who and what you are. Your website design should be user friendly and easy to navigate.
If your website design is not easy to use, your visitors will leave and you could lose potential customers. Your website visitors are looking for answers or to solutions to problems they might have. If you can’t answer them, what is the point of them browsing further on your website. To make them stay, use standard web practices so that your visitors can easily find what they are looking for. Find a couple of website design tips below that can help you with this.
Website design tips
Your business logo: It’s standard practice to keep your business or brand logo located on the top left of your website. When you click on the logo it should navigate to your home page.
Menu: The main menu should be located near your website logo and should always consist of your main (top) pages.
Links: Never underline text that are not links. By default, links are underlined and if some parts of your content is underlined, it signals that it’s a link to your users, but it won’t be clickable.
Images: Always use “alt” text on all of the images that you use on your website.
Image icons: Use standard icons to signafy common elements on your website such as the social media profiles, RSS, and email links. If you are going to use an icon that looks like an animal, but it links through to your contact page, no one will click it.
Footer: On the footer of your website, use this space for contact pages, links to your sitemap, copyright information, and even your address.
